As India’s most anticipated cricket season returns, Dehradun SOCIAL has geared up to become the go-to match-day destination with its electrifying #DoosraStadium experience from March to May 2025. SOCIAL has transformed its outlets across the country, including Dehradun, into vibrant hubs of cricket enthusiasm, offering large-screen match screenings, team-inspired décor, and a specially curated food and drinks menu designed for fans to enjoy the thrill of the game together. Taking the excitement a step further, SOCIAL has partnered with FanCode to bring exclusive merchandise giveaways and interactive activities such as cricket trivia contests, ensuring that every moment—from the first ball to the final over—carries the electric energy of a live stadium, right in the heart of the city.
To make the cricket-watching experience even more exciting, SOCIAL has introduced a special match-day menu packed with flavors meant for sharing. Fans can dig into the smoky and succulent Abra Kebab Ra Platter, enjoy the Mediterranean-inspired Achmed’s Mezze Platter, savor the bold and fiery Killer Kebab Platter, relish the crispy and juicy Wings Platter, or indulge in the satisfying Shawarma, Yo Mama Platter. These dishes are curated to enhance the communal joy of watching cricket, creating the perfect setting for friends and fellow enthusiasts to come together over great food and intense match moments.
Adding to the celebration, SOCIAL has launched a limited-time collection of shared pitchers featuring cricket-inspired cocktails, each named after an iconic shot. The Helicopter (Classic Mojito) packs a strong, minty punch, while the Cover Drive (Bacardi Gold Mojito) offers a smooth, balanced taste. The Upper Cut (Bacardi Coconut Mojito) swings into tropical bliss, and the Switch Hit (Bacardi Pineapple Mojito) surprises with a juicy twist. For those who love a zingy touch, the Reverse Scoop (Bacardi Passion Fruit Mojito) adds a playful kick, while the Ramp Shot (Bacardi Guava Mojito) delivers a sneaky sweet-and-sour hit. Beer lovers can also rejoice with exclusive Beer Buckets, available in sets of 4, 8, and 12, making it the ultimate match-day deal for groups. To make things even more exciting, every pint of beer purchased gives fans the chance to win their next beer at ₹1, ₹50, or ₹100, adding an extra layer of fun to every sip.
But the #DoosraStadium experience at SOCIAL goes beyond just food and drinks. Every outlet is decked out in cricket-inspired décor, recreating the pulsating energy of a live stadium. With live screenings of every match, engagement-driven trivia contests, and exclusive giveaways, SOCIAL is the perfect gathering spot for cricket lovers. As part of its collaboration with FanCode, fans will also get access to official team merchandise and thrilling giveaways throughout the season, allowing them to cheer for their teams in full spirit.
Speaking about the immersive match-day experience, Divya Aggarwal, Chief Growth Officer, Impresario Entertainment & Hospitality Pvt. Ltd., expressed the vision behind #DoosraStadium and said, “Cricket is an experience best enjoyed together while supporting your favourite teams and players, where every boundary, wicket, and nail-biting finish is amplified by the energy of the crowd. SOCIAL’s #DoosraStadium is designed to bring that passion to life, creating the perfect setting for fans to celebrate the game in an electric atmosphere. From a specially curated match-day menu to refreshing pitchers and engaging activities, every element at SOCIAL is crafted to enhance the shared joy of watching cricket. Whether it’s the roar of a six or the tension of a final over, SOCIAL ensures that every fan feels part of something bigger, making each game an unforgettable experience.”
The #DoosraStadium experience is live throughout the ongoing cricket season from March to May 2025 across SOCIAL outlets in Mumbai, Delhi-NCR, Bengaluru, Pune, Indore, Hyderabad, Kolkata, Dehradun, Lucknow, and Chandigarh. Fans are invited to gather their friends, pick a side, and immerse themselves in an unforgettable cricket season at SOCIAL, where every game will feel just like watching it live in a stadium.
